Things aren't always what they seem, as these before and after images show. Many times, the object or image we need simply doesn’t exist or if it does, it has to be changed drastically to be on-target. For example, the cost of wrapping and shooting a full-sized racecar was just not in the budget for this project. To achieve the desired effect, a model car was sanded and sprayed silver, photographed it and added graphics and grit to make it look real. True story: one employee from Advanta actually thought they had sponsored a driver and car and were racing in the Nascar series. Boom! My job done.